Gone are the days of cookie-cutter white gowns and predictable silhouettes. While the wedding dress has long stood as a symbol of elegance, modesty, and adherence to societal norms, a new wave of MENA designers is boldly rewriting the script, offering brides a refreshing departure from tradition.

These designers are crafting creations that deftly intertwine heritage and modernity, reflecting the region’s rich cultural heritage while capturing the evolving aspirations of contemporary brides. Inspired by international runway visionaries like Vera Wang, known for her daring silhouettes, and Alexander McQueen’s bold use of colour, these MENA designers reinterpret non-traditional wedding attire with their own unique cultural lens.

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