With Sole DXB announcing its 2024 edition set for December 13th to the 15th, we look back at our sit-down with vibrant Moroccan artist Hassan Hajjaj at last year's event. Sole DXB, a celebrated Dubai-based festival that merges street culture, fashion, music and art, has become a significant platform for regional and international creatives for over a decade.

Hassan Hajjaj, often dubbed the ‘Andy Warhol of Marrakech’, is renowned for his eclectic style that fuses traditional Moroccan aesthetics with contemporary pop culture. His work spans photography, fashion and installation art, capturing the vibrant spirit of Moroccan street life.

Here, Hajjaj shares his insights on the rise of Arab youth culture and identity, whilst reflecting on how events like Sole DXB have played a pivotal role in shaping the region's creative scene.

"I've seen this shift where young people understand their culture and are proud of it," Hajjaj says.

Watch below:

<br>

Previous Article Benghazi Summer Festival Reveals Full Line-Up
Next Article 7 Sustainable Middle Eastern Stays to Fuel Your Reclusive Vacations

SceneNow TV

Events Calendar

All Events

Cairo Streetwear Label Al Camileon Designs Pieces Sheathed in Scales

La Fiesta Loca is Bringing Bright Mexican Boldness to Sheraton Skyline

Egypt's Meteorological Authority Predicts Week-Long Heat Wave

Producer Ahmed El Sobky Confirms ‘The Atheist’ Film Will Not Be Banned

PopArabia's Rights Agency ESMAA Announces Licensing Deal With Anghami

Original Colours of Edfu Temple Revealed for First Time

Egyptian Journalists Syndicate to Host Book Fair This Fall

Monochrome Monday: The Rose Shadow Edition

For Sudanese Photographer Hashim Nasr, Art is a Sanctuary in Exile

XP Conversations Saudi Spotlight: Nada Alhelabi

48 Hours in Tunis

Playhaus x House of Afandi to Host All-Nighter in Egypt’s El Gouna

Riyadh’s New Digital Art Hub Echoes Whispers of Desert-Inspired Values

The Most Popular 2000s Snacks - A Scene Eats Guide

Egypt Extends Grace Period for Foreigners to Legalise Status

Zawya Cinema Announces Upcoming Maqamāt Programme

Exploring AFAC & Netflix’s 'Women in Film' Mentorship Programme

Palestinian Artist Nour Al Naji Strips Her Journey to the Bone

This Jeddah Mansion Transports You to Saudi's Golden Age

‘Creating’ Saudi: In Conversation With Mohamed Bahmishan

Berlin’s AL.Festival Announces Full Lineup for 5th Edition on Oct 12

Al Nyhaya: A Serene Escape Amidst Siwa’s Great Sand Sea

Inside a Sculptural Residence on Dubai’s Pearl Jumeirah Island

XP News: MENA Artists' Iconic Performances on ColorsXStudio

EXCLUSIVE: Hadia Ghaleb Launches Debut Eyewear Collection

Over 107 Thousand in Egypt Receive Addiction Support in 2024

Y2K After Dark: The School’s in Session Edit

How El Gouna Inspired the Soundtrack of 'Skywalkers: A Love Story'

Egypt’s Slyce Brings Pizza-Spinning Antics to Your Home

‘Ally Kalam’: Looking Back on Shadia’s Devotion Until Delusion

48 Hours in Tangier

Select 280: Mixed by Rose End

Egyptian Architect Shahira Fahmy Brings Dar Tantora to Life in AlUla

A SceneEats Guide to Coconut Matcha

Hurghada Youth Film Festival Honours Filmmaker Sandra Nashaat

Financing for Egypt’s Housing Initiative Reaches USD 1.52 Billion

An Illustrious Life, An Illustrative Artist: Helmi El-Touni Remembered

Rap of the Week | Sept 7-13

Etihad Opens First 24-Hour Be Relax Spa at Zayed International Airport

Bahrain’s Pearling Site Museum & Entrance by Valerio Olgiati

Egyptian Artist Nour Featured on WhoMadeWho’s New LP ‘Kiss & Forget’

International Music Summit to Launch First MENA Edition in Dubai

Egypt's Abdalrahman Sameh Becomes World's #1 Under-10 Chess Player

MARWAN PABLO TO PERFORM IN LONDON 2ND OCTOBER

Ministry of Sports Awards EGP 4 Million to Paralympic Gold Winners

NoiseBreakdown | 5mstasher - Bahz ft. Afroto

Paymob Raises $22 Million in Series B Extension to Expand Across MENA

Maram's Cycle 11 Collection Shines in Jana Diab's Music Videos

Yasmine Abdel Aziz & Karim Fahmy to Star in Ramadan 2025 Series

Adam Rouhana on Constructing a Liberated Palestine Through Photography

Styled Archives: Egypt’s Sweetheart Madiha Kamel

This Pizzeria Honours Italian Cuisine on the Alexandrian Coast

Designed for Fun: Kuwait’s Wonderkin Kids Playroom by Manmade Studio

This ‘Shooting Star’ Crater in Oman Is Said to House an Aquatic Demon

Maijd Jordan to Perform in Dubai & Bahrain this November

Select 279: Mixed by Nic Merheb

Saudi Gifting Startup Regards Secures $1.5 Million Seed Funding

Two Egyptian Films Selected for GFF’s Official Competition

SAINTS by BRGR Is Now Available in Select BRGR Locations in Cairo

Uber Announces New Measures to Enhance Passenger Safety

Red Bull Basement Hosts Entrepreneurial Workshops on September 13th

London Business School Calls on MENA Entrepreneurs to Join Competition

Egypt’s Afkarna Gallery Keeps It Local With Homegrown Home Decor

Dina Elsherbiny & Yasmine Raeis to Star in New Film Together

Qalyubia Governorate Takes On New Plan to Become Major Tourist Hotspot

This All-Pink Airbnb Is the First Mobile Houseboat on Cairo’s Nile

Kotn's Fall/Winter 2024 Collection Brings El Nady to NYC Fashion Week

Canada’s Ghostly Kisses to Perform in Cairo Sep 28th & 29th

DJ Boring, Hunee & More to Headline Boogie Box Festival in Abu Dhabi

Le Guess Who? Announces Full Lineup with MENA Acts Taking Centre Stage

Muhab’s New Album ‘Intifada’ is a Fragmented Hip-hop Memoir

Hamed Sinno Reflects on Neoliberal Despair in New Song ‘Trackmarks’

MENA Startup Funding Falls 76% in August to $83 Million

Egypt Alleviates 85% of Nationwide Drug Shortage

Ash to Perform at Giza Pyramids Oct 18th

Nurturing the Foodtech Sector in Saudi Arabia

380,000 Russian Tourists Visited Hurghada in the Past Eight Months

Dubai Spends $7 Million on 'Welcome to Dubai' Sign Visible from Above

Amir Karara & Hannah El Zahed Star in New Comedy Film 'El Shater'

Moroccan Model Yasmine Dinar's Next Act is Behind the Camera